The Story of the Rocket Dog Shoe
Rocket Dog shoes are a range of footwear that began in Southern California in 1997 by Terry Anderson and Stephen Hoyt, when they launched their first shoe, a cork-based sandal with a jute upper. This shoe took California by storm and became the best-selling sandal of the season, worn by trendsetters in Los Angeles and San Francisco. Max, Hoyt’s playful little beach dog, was the inspiration for the logo.
Hoyt and Anderson had developed a taste for funky folk design while designing and marketing for major brands like Candie and Espirit and decided to branch out on their own with Rocket Dog shoes, which have grown rapidly in popularity since those early days.
The Rocket Dog range has a cute rib that is popular with hip city types as well as the surf crowd and is worn by celebrities like Paris Hilton and Demi Moore to name a few. The range includes a complete line of shoes for girls and boys, including sandals, slippers, heels, boots and ballerinas; in other words, something for everyone and for every occasion. There is also a cute range for children which is proving incredibly popular.
Rocket Dog is now a globally recognized brand, taking Southern California-influenced style around the world to countries like the UK, Germany, Italy, France, Spain, Portugal, Scandinavia and of course Australia. which is well known for its surf culture.
Rocket Dog continually introduces new designs to appeal not only to its current clientele, but also to add more customers to its growing list of fans. The company is based in Hayward, California and has been voted the best shoe brand in many countries and has won its fair share of awards. These days, it is emerging as one of the top globally recognized brands and has a fashionable following among the pop culture generation.
Whether you want something to wear with that stunning new dress or just something to slip on at the beach, Rocket Dog has a shoe design that’ll appeal. Rocket dog is designed to particularly appeal to the style-loving youth culture generation, but has also found favor with older style tastemakers. Rocket Dog footwear is made with premium materials, including synthetic fabrics that attract many of their fans, the prices are reasonable, and the choice of colors and textures is incredible.
There is a Rocket Dog range for all seasons and all genres. Their boots are available in many designs including knee highs, ankle boots, flat boots, faux boots and boots with amazing heels. There are shiny silver sandals with studs and elegant black shoes or even cowboy-style boots. Boys love the modern look with urban and retro styles.
Rocket Dog has made a name for itself by staying one step ahead of the next fad for the trendy surfer outfit, as well as the stylish urban outfit that likes to stay ahead of the latest “in” style, and today it is followed by some of the most established shoe companies.